Aveeno

For this project, I was asked to create a single ‘one-off’ ad for a popular sun cream brand. The initial concept garnered such a positive response in portfolio reviews that I decided to expand it into a full campaign. The Art Direction helps to communicate to app-adoring sun worshippers who often forget that sun cream really is the best filter for sun beams.


 

Aveeno_SaveYourSkin_310515_Brightness

Aveeno_SaveYourSkin_310515_Dim2Aveeno_SaveYourSkin_310515_Sunset

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